Sapna Budev

Sapna Budev is the Director of Industry Programs for the International Sign Assn. Since joining ISA in 2005, Ms. Budev has directed the association’s international growth and tradeshow operations. In 2009, she assumed responsibility for the association’s sustainability strategy, along with managing ISA’s architectural and digital-imaging sectors. She works closely with US regulatory and code-making agencies, such as the Environmental Protection Administration, the Small Business Environmental Assistance Program and the International Code Council. She has published numerous articles about the global sign industry, international commerce and sustainability. She received her bachelor’s degree in international studies and political science from Miami University, and has worked in business development for more than 10 years with such top technology companies and associations as Compaq Computers, Hewlett-Packard, Trilogy Software and RosettaNet.