The Future of EMCs: Electronic Message Centers Fight for Existence

With the cloud of the Wachtel Report hanging over them, electronic  message centers (EMCs) are increasingly under fire. Our panelists will discuss some of the objections that are being raised, both nationally and  locally, including controversies about “dwell time,” the frequency with  which messages are permitted to change. You’ll also learn about methodologies the sign industry is using to fight back.